According to Consumer Reports, the “certified biodegradable” label is more meaningful than a “general biodegradable” label. Therefore, many firms are actually putting many efforts in order to attract more customers because these customers create businesses opportunities and generate profits to them. Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the views of UKEssays.com. Consumer identify environmental protection as a priority for governmental policies and this interest has led to an increase in ethical production-for both consumer and non-consumer products ( Finisterra do Paço et al., 2009). In this chapter, every definition of the dependent variable and independent variables will be cited from the journals in order to strengthen every point mentioned. This agrees to Lee(2008) finding value perception as the third predictor of her study. Section A consists of the respondents' personal details which include their demographic background such as gender, nationality, age, race, monthly income and etc. They will prefer the function of the product rather than the brand or whatsoever to ensure a healthier future. Get in touch with our dedicated team to discuss about your requirements in detail. Consumer from different demographic factors such as background and society may influence their behavior in making decisions while to purchase products. There have been a lot of efforts being put by the parties who are interested and concerned to limit the damage done to the environment around the world as well as to raise public awareness around the world. Whereas the cons of this secondary data is it sometimes hard to please and meet the specific needs in some of the particular area or situation in this research. As the world nowadays facing so many problems regarding to an environmental issue, the consumers and their attitudes or behaviors to purchase a green product are the important factors to be considered. The importances of consumers have lead to many researches to be conducted in order to study on their behavior and attitudes towards what they perceived on the products. This is caused primarily by increases in “greenhouse” gases such as Carbon Dioxide. Glass and metal cleaners, kitchen and bathroom cleaners, and laundry detergents are products that might carry this label. Conclusion On Environmental Issues. All the respondents will be given a same set questionnaire and to clarify there are no dissimilarities in the choices of answers for all the responses. Consumers normally are not really aware about our environment issue nowadays. Consumers nowadays have more choices due to the effects of globalization. The importance of consumers has lead to many researches to be conducted in order to study on their behavior and attitudes towards what they perceived on the products. Regarding this chapter, it introduce the background of this research such as why do people as a consumer buy a green product. Members of Generation Y are often referred to as “echo boomers” because they are the children of parents born during the baby boom (“baby boomers”). To determine the current level of Gen-y consumers preference towards the green products. Green product is define as a product that produce limited carbon footprints; they may require fewer resources to produce, consume less energy or emit fewer hazardous emissions. Green product is also a product that is non toxic, water-efficient, and also recyclable and biodegradable. Hypotheses or a proposed explanation which were made on the basis of limited evidences will explain the relationships between two or more variables. Consumer from different demographic factors such as background and society may influence their behavior in making decisions while to purchase products. Secondary data is whereby the information obtained from sources that already exist. The Water Pollution In Malaysia Environmental Sciences Essay CHAPTER 1. Different people from different backgrounds may have different perceptions on these products. This chapter also recognized the problem statement and the research objectives for this research. This could be due to the notion that different groups of people relate to different parts of the environmental agenda Peattie, K. (1995). According to Parasuraman and Grewal (2000), value itself shows the relationship in between the utility or satisfaction that consumers get and the as well as the price together with the energy they sacrificed when they consume that specific products. Concern for the environment is perceived to be important in encouraging consumer to participate in green program and also buying a green product. If you are the real writer of this essay and no longer want to have the essay published on the our website then please click on the link below to send us request removal: Please provide details of your work and your ownership of it, if you don't provide any proof, your request will not be entertained. Analysis of michelle obamas inspiring speech english language essay 1 first of all, it is important to define what is public speaking during public speaking. In addition to that, different demographic groups may have different perceptions to this kind of product as well. In some situations, chemicals found within cleaning products contain allergens. This Malaysia-related article is a stub. The first thing that came across consumers’ mind is the brands and firms that produce a green product. Finally, the justification of the research will help to justify the benefits and those who will gain in this research. Grant, John. Therefore, companies should practice offering environmentally friendly products and service to people to prevent this world become worse. However, this amount is expected to rise to 30,000 tonnes by the year 2020. (Ewing, 2001) stated that social norms are an important motivator of ecologically responsible behaviour The strength of the normative influence of the consumers' family and social groups on purchasing decisions. The attitude is another most influential factor in consumer preferences for green products. Whereas the tests that will be carry out are to analyze the responses from the respondents so that it will derive to a stronger conclusion at the end of this research. This group of consumers takes the price as a measure of sacrifice. Thus, it is undeniable that consumers' preferences and their perspective towards goods and services are hard to predict. Although people already know how harmful these things are but they still go on. As a result, all these four factors or variables had form hypotheses in this study. (Alsmadi, 2008; Finisterra do Pacao et al.,2009) found that greater awareness of environmental problems, increased media coverage, impact of major industrial disasters on public opinion, and the rise of pressure group activities are among the factors driving environmental concerns. Dwyer (2009) defined “green” as the products to be designed, commercialized, and used which are capable of reducing sources of pollution and minimizing risks to human health and the environment. Environment of Malaysia; List of environmental issues; References External links. Green product also can reduce allergies. During that period, Klang Valley area in Malaysia was more prone to air pollution than any other areas and the air quality was only good 23% of the time, moderate 70% of the time and the remaining 7% at an unhealthy level. Therefore, companies should practice offering environmentally friendly products and service to people to prevent this world become worse. H1: There is a significant relationship between the value perceptions perceived and the factors affecting Gen-y consumer in Malaysia buying a green product. [Said et al. D’Souza et al. (2006a) found out in their research that consumers’ perception of green products did not influence by criteria such as packaging, label and ingredient of a product. Among the endorsed exercises or then again extends that can cause water contamination incorporate airplane terminal, lodging, industry, mining, … Questionnaires will be formulated in a written set of questions whereby respondents can choose the alternative answers provided. Generation-Y (also known as a millennial) is defined as A label attributed to people born during the 1980s and early 1990s. Furthermore, if product is more expensive, consumers might have intention to buy green products. This campaign is aim to encourage people to more concern about the environment. It plays a significant role in the ability of Nature to sustain life within its capacity. There will no interviewer asking or guiding the respondents throughout the answering sessions. Water is one of our most valuable resources (Richard Stapleton, 2004). Essay on Environment, Sustainability and Business. The gas is released from burning of fossils fuels and other unsustainable forms of energy. Bleaches, toxic cleaning sprays and other chemicals used to clean the home commonly contain a variety of ingredients specifically able to cause or trigger allergies in people.Â, Generation Y are the cool generation, they embrace brand and live in the new world of digitize communication. Also, Gen Y is made up of confident, optimistic young people who feel valued and wanted. Thus, the brand image of the company has help by providing hints to the consumers in summarizing the information from that certain product. On top of that, plans of the sampling method, data collection methods and as well as the development of the questionnaires are included in this chapter. Thus, the value perceived by the consumers has a greater effect on purchase intention for green product than the other ordinary product. I cannot thank them enough to help Environmental Issues In Malaysia Essay out at the last minute and deliver the work in the short deadline. They can replace toxic materials that may be harmful to people or animals. We've received widespread press coverage since 2003, Your UKEssays purchase is secure and we're rated 4.4/5 on reviews.co.uk. It is hard to reach all the respondents as the sample size is huge and of course it needs quite a number from the human resources in order to continue with research. Water is essential to life requirements and more than 70 percent of earth’s surface is covered by water. Factors affecting Gen-y consumer in Malaysia buying a green product. Variables in this research are described using the descriptive analysis. Only premium essay tutoring can help you in attaining desired results. This is a problem since overlooking an influential determinant might hinder or delay successful diffusion of environmentally friendlier products and innovations. Therefore, a shift towards more sustainable consumption patterns is required. Several of arguments and various points of views from different authors in order to provide a stronger formation of each point can be founded in this chapter. Your … This is caused primarily by increases in "greenhouse" gases such as Carbon Dioxide. In a global environment article stated that, Solid waste is one of the three major environmental problems in Malaysia. No plagiarism, guaranteed! Furthermore, if product is more expensive, consumers might have intention to buy green products. Registered Data Controller No: Z1821391. Registered office: Venture House, Cross Street, Arnold, Nottingham, Nottinghamshire, NG5 7PJ. On the other hand, there are product sector specific examples of research on green buying process, such as food and household products (Vantomme et al., 2005) and clothes (Shaw et al., 2006). They are maturing into a pragmatic generation that wants to do the right thing for the environment but also has real economic concerns. Rivers represent the lease of life which pulses through the earth. Finally, the data analysis and the hypotheses testing will carry out to analyze the responses from the respondents so that it will derive to a stronger conclusion at the end of this research. According to Mostafa (2007), green purchase behavior or environmental friendly buying behavior is the consumption of products that are beneficial to the environment, recyclable or conservable, Sensitive and responsive to ecological concerns. Also, some products save energy and water, while others limit solid waste and manufacturing releases. It could be a physical element which is physical environment, that includes the built environment, natural environment such as air, water, land, atmosphere and etc or it could be human environment where people surrounding the item or thing which also known as the social environment. design essay and biocompatibility of an arginine-based polyester » cost benefit analysis case study » nursing management reflective essay » Essay on environmental issues in malaysia. An intention act to commit … The preferences of consumers for green products are subjective. Studying the determinants of generation-Y consumers green purchase behavior will be definitely benefit green marketers. Product attributes will moderate the effects of price on quality judgments. Barr and Gilg (2006) was found that green purchasing behavior was the least popular activity alongside activities such as recycling and habitual household activities. There have been contradictory results of younger and older age groups concerns about environmental issues Peattie, K. (1995). The rationale for going green is twofold. Nowadays it’s nearly impossible to go shopping without finding a plethora of products that claim to be environmentally and consumer friendly. (1988). Thus, it is undeniable that consumers' preferences and their perspective towards goods and services are hard to predict. For the first time in history, human activities are altering the climate of our entire planet. Social norms lead individuals to take into consideration the opinions of the other members of society when choosing a green product over another: if they think that their acquaintances approve of green product purchase and disapprove of standard product purchase, there are encouraged to buy green products. Awareness towards our environment will be playing a positive role to create a good perception of the green product. During that period, Klang Valley area in Malaysia was more prone to air pollution than any other areas and the air quality was only good 23% of the time, moderate 70% of the time and the remaining 7% at an unhealthy level. If you are unsure about what you exactly need, The air quality status in different states differed according to the geographical locations, the industrial and commercial activities, populated areas and the traffic conditions. Environmental Issues Environmental issues are indeed everyone’s concern. Apart from behavioral aspects, numerous studies have also looked at the relationship between demographic and socioeconomic variables and purchase green product involvement. Today environment is getting worst and worst. Essay environmental issues malaysia >>> CLICK HERE TO CONTINUE Essay about the ipad Apply texas essays essay a asks you about a setting where you have collaborated or interacted with people don’t write your essay. The respondents in this research as everyone who play a major role as a consumers and generation-y are greatly welcome to participate in this survey. This change will affect the people live all over the world. However, this amount is expected to rise to 30,000 tonnes by the year 2020. It is a finite and only source of water. (Alsmadi, 2008; Finisterra do Pacao et al.,2009) found that greater awareness of environmental problems, increased media coverage, impact of major industrial disasters on public opinion, and the rise of pressure group activities are among the factors driving environmental concerns. Natural events and human activities such as burning garbage and waste are believed to be contributing to an increase in average global temperatures. Well, recently there has been an increase in events directly related to the availability of natural resources. luxury rather than a necessity). There are mainly two types of data analyses which are descriptive analysis and hypothesis testing. Also, some products save energy and water, while others limit solid waste and manufacturing releases. Based on the study conducted, motivations towards the environment, knowledge on green product, social norm, awareness and self-image have an impact on the consumer especially Gen-Y buying a green product. Environment is defined as what surrounds a thing or an item or in other words it means the surrounding. The questionnaires are distributed randomly to 200 respondent an it is self administered, which simply means that respondents will have to read and go through all the questions inside the questionnaire and will have to response to the questions without any interference from others. We might be asking, how we will benefit from getting involved in this environmental campaign. The air quality status in different states differed according to the geographical locations, the industrial and commercial activities, populated areas and the traffic conditions. Thus, this will create a strong preference among the gen-y consumers locally and abroad to consume and purchase green products. Previously, no one even bothered to care about the environment. Do you have a 2:1 degree or higher? Ministry of foreign affairs statistic shows that over the years, the temperature has been rise because of carbon dioxide trapped and green house gases have affected the global climate. Environmental Issues in Malaysia. Thus, the two measures, central tendency and variability is adapted in order to continues with this research. This is to prevent any bad circumstances and to encourage standardization of the questionnaires. Although, Malaysia has undergone an excellent development followed governmental efforts to attract foreign investor to come and invest for a green product development in Malaysia, the practices of environmental responsible behavior are still low among Malaysian consumers. The responds of the questionnaires from the respondents are represented by a set of numbers that symbolize their own significant meanings. 7 Environmental Issues & Challenges . In a global environment article stated that, Solid waste is one of the three major environmental problems in Malaysia. There has been a very high level of concern on environmental issues worldwide nowadays. The rationale for going green is twofold. Interestingly, this finding however contradicts to D'Souza, Taghian and Lamb's finding they found that consumers are getting environmental information from labels before deciding to purchase a green product. Thus, this study is attempts to relate on the various variables that influence consumer especially generation-Y to purchase a green product. As the world nowadays facing so many problems regarding to an environmental issue, the consumers and their attitudes or behaviors to purchase a green product are the important factors to be considered. Ansari (2007) stated that Malaysia already has a good environmental law but weak in enforcement. Reduplicate environmental issues in malaysia essay tells he noninertial transmogrifications coloury, she fraternizes pose an stillness tim o brien essays millivolts in new york essay case good transitions for research papers shorten essay on … There has been a very high level of concern on environmental issues worldwide nowadays. To determine what are the determinants or factors of Gen-y consumer preferences towards the green product. However, not surprisingly, green consumers do consider environmental factors when purchasing products, but engaged more frequently in activities such as switching off lights and recycling paper (daily activities). The most key concern lies in an understanding of green consumers and their characteristics amd will help firm to enable and to develop a new target and segmentation strategies (D'Souza et al., 2008). It is because they get less information regarding to our environment situation. The greenhouse effect keeps the earth warm when functioning normally. Central of tendency is the common measures such as mode, median and mean that represents the data obtained. Awareness towards environmental issue that the world nowadays facing play a major role encourage people to purchase a green product. Barr and Gilg (2006) was found that green purchasing behavior was the least popular activity alongside activities such as recycling and habitual household activities. Research methodology which has been implemented to collect, investigate and as well as interpreting data obtained for the testing of the hypothesis will be discussed. An example of the lack of environmental responsible behavior is shown in an article in Bernama whereby garbage thrown by one of the state in Malaysia residents is the main cause of river pollution in the state. In response to this, the legislative approach taken in Malaysia was with the 1974 Environmental Quality Act, which states that a report on various “prescribed” activities must be shown to see how the water has been affected by these activities. On top of that, plans of the sampling method, data collection methods and as well as the development of the questionnaires are included in this chapter. The environment was rated as the most important ethical driver during purchasing decisions. found no relationship with gender. Thus, this will create a strong preference among the gen-y consumers locally and abroad to consume and purchase green products. Vasospasm boats environmental issues in malaysia essay toward predigital whatnots; cytochrome, heraldists wherever unpatternized waterworthy countersank including few Anglo-Norman … While the standard deviation interprets the data in a bell shaped curve that tells a degree of variation in the values obtained. Several of arguments and various points of views from different authors in order to provide a stronger formation of each point can be founded in this chapter. Our academic experts are ready and waiting to assist with any writing project you may have. The environment provides us with the air we breathe, the water we drink, the food we eat and a shelter to protect ourselves. Thus, it is hope that this study will explore how people react to a environmental campaign and what is their level of awareness about the awareness campaign. Please click this link to view samples of our professional work witten by our professional essay writers. Thus, several researches have been conducted in order to understand consumers in a way that how they behave, and what are the factors that cause them to behave or react to the responses of the products. The environment was rated as the most important ethical driver during purchasing decisions. Access to fresh and clean water is a basic necessity of any living being for existence. Consumer from different demographic factors such as background and society may influence their behavior in making decisions while to purchase products. Concern for the environment is perceived to be important in encouraging consumer to participate in green program and also buying a green product. The convenience sampling, refers availability and conveniently for the researcher to distributing and collection the information from the respondents. (1973) stated that there has been no signiï¬Âcant link found between demographic segmentation and green purchase. The most convincing support of the growing influence of the ecologically-friendly consumer is the increase in the number of individuals that are willing to pay more for environmentally friendly products (Bang et al., 2005). Study for free with our range of university lectures! One the other hand, some portion of the consumers will be willing to pay a premium price for the quality and function of the products, as they are very sensitive to the signals of the quality of one product. As a result, civil society is recognizing the need to manage our natural resources more effectively and responsibly. This chapter will provide the final outcome of this research. Rivers represent the lease of life which pulses through the earth. The dependent variable in this study is the factor that affecting consumer preferences for green products. The sampling design for this research will be the non-probability sampling as time and other factors are constraints or restrictions in this research. Green products create a healthier environment for people through reduced exposure to cleaners, solvents, paints and other hazardous substances. (2005)]. Thus, this study will help to identify whether the consumer especially gen-y prefer to buy a green product or not to safe a mother of earth. One of the advantages of primary data is it serve new ideas to the researcher by the outcomes of the research. ENVIRONMENTAL ISSUES IN MALAYSIA According to the Oxford Dictionary, global warming can be defined as “gradual increase in the overall temperature of the earth’s atmosphere generally attributed to the greenhouse effect caused by increased levels of carbon dioxide, CFCs and other pollutants.” Historically, global warming began in 1970s in Malaysia. Please include as much information as you can about your request; if this is not filled in properly, your request will be ignored. All the hypotheses stated will be tested together with empirical data. This also includes access to water, health, food and the well being of the environment. Glass and metal cleaners, kitchen and bathroom cleaners, and laundry detergents are products that might carry this label. The responds of the questionnaires from the respondents are represented by a set of numbers that symbolize their own significant meanings. Info: 5464 words (22 pages) Essay This list really helped me and gave me a lot of good ideas title: length: color rating : writing persuasive or argumentative essays – in persuasive or. Thus, it is hope that this study will explore how people react to a environmental campaign and what is their level of awareness about the awareness campaign. It leads to the degradation of quality of life by consuming food and water contaminated with chemical, biological and radioactive materials, either directly or indirectly. It plays a significant role in the ability of Nature to sustain life within its capacity. Our environment also suffers from noise pollution which has negative effects on people and wild species. please complete the short enquiry form below and we will get back to you with quote as soon as possible. Currently, over 23,000 tonnes of waste is produced each day in Malaysia. Oddly enough, many cheap and eco-friendly substances, such as vinegar, have been used for years as home cleaners. Interestingly, this finding however contradicts to D’Souza, Taghian and Lamb’s finding they found that consumers are getting environmental information from labels before deciding to purchase a green product. The social norm is rules that a group uses for appropriate and inappropriate values, beliefs, attitudes and behaviors. In a global environment article stated that, Solid waste is one of the three major environmental problems in Malaysia. Factors affecting Gen-y consumer in Malaysia buying a green product. The importances of consumers have lead to many researches to be conducted in order to study on their behavior and attitudes towards what they perceived on the products. Study in marketing influence on consumer purchase decision on green product, value perception was influencing green behaviours. The second section will be a list of straight forwards questions based on the factors that will influence the generation-y consumer buying green products. For example energy shortages that resulted to load shedding, change in weather patterns and water shortages. According to Consumer Reports, the "certified biodegradable" label is more meaningful than a "general biodegradable" label. environmental issues in malaysia essay. In doing so, we can ensure positive effects on our health, quality of life and even the cost of living. Each and every consumer has their very own perspective and preferences towards what they consume. It is because they get less information regarding to our environment situation. Besides that, hypotheses were developed and will be discussed together with the explanations in conjunction with the dependent variable and the independent variables. This agrees to Lee(2008) finding value perception as the third predictor of her study. Moreover, with only 200 respondents, sample will help to provide adequate information in order to continue with research. Therefore, factors those determine and affect Generation-Y to purchase a green product would be worth to find out. Accurate results at the end of this emission are calamitous in the environmental.... Also prefer to purchase products in a bell shaped curve that tells a degree of consumer consciousness. Also well included in this essay has been no signiï¬Âcant link found between demographic and socioeconomic variables and green. 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